Introducing Google Marketing Platform, a unified advertising and analytics
Easy-to-use tools for small businesses
Get free tools to make the most of your marketing, from site and app analytics to intuitive testing and more.
See small-business solution
Advanced solutions for large enterprises
Make deeper customer connections to drive better marketing results with a complete set of advertising and analytics solutions.
See enterprise solution
Our Adidas teams work together in one environment where we can see audience insights, what creative we’re running and where, how it’s performing, and make changes almost in real time.
Integrated solutions for every marketer.
Bring your data to life with engaging, customizable report.
Test variation of your site and apps.
Get fast,reliable opinion
Manage all your tags without editing code.
Display & Video 360
Reach today’s always-connected audiences wherever they are.
Search Ads 360
Get real-time data and unified insights for your search campaigns.
Bain report: How top brands grow with timely customer connections.
New research from Bain shows how leading marketers are using platform integrations and technology to boost customer engagement by delivering more relevant experiences in the moment.
Stay in the know.
Explore articles, white papers, and other resources to help inform your marketing and analytics decisions
How leading marketers get time on their side
Moncler hits 72% rise in revenue with Google Marketing Platform’s full stack digital marketing solution
Why an analytics strategy today can give your company an edge tomorrow.
See all resources
Let’s partner up.
Whether you’re looking for help with a single project or a bigger, long-term partnership, Google Marketing Platform Partners have the resources and expertise you need to help you achieve more with your marketing
Find a partner
Help when you need it.
We’re here to support you every step of the way, whether you use a single product or the entire Google Marketing Platform.